WHOOP MG Named to TIME’s List of the Best Inventions of 2025

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BOSTON--(BUSINESS WIRE)--Oct 9, 2025--

WHOOP, the human performance company, today announced that its groundbreaking, next-generation wearable, WHOOP MG, has been named to TIME’s prestigious list of the Best Inventions of 2025, which recognizes products and ideas that are changing how we live, work, and thrive. This distinction reflects the company’s ongoing commitment to leveraging data, physiology, and AI to push the boundaries of human potential.

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WHOOP MG Named to TIME's List of the Best Inventions of 2025

WHOOP MG represents a major leap forward in personal health and longevity. Paired with a redesigned WHOOP experience, the device offers 14-day battery life in a sleeker, seven percent smaller form - and introduces category-defining features, including Healthspan with WHOOP Age, Heart Screener with on-demand ECG, Blood Pressure Insights, and more.

Most recently, WHOOP announced the launch of WHOOP Advanced Labs, a groundbreaking new feature that combines blood testing with continuous wearable data to deliver a complete picture of health. Members can upload past bloodwork results or schedule the company’s curated Advanced Labs panel, which tests an extensive set of biomarkers.

“WHOOP MG represents the culmination of over a decade of innovation dedicated to helping people live longer, healthier lives,” said Will Ahmed, Founder and CEO of WHOOP. “Today’s recognition from TIME underscores how WHOOP is shaping the future of health, bringing insights once limited to elite research and clinical settings into people’s daily lives to help them improve their healthspan.”

TIME Best Inventions features 300 extraordinary innovations changing our lives today. To compile this year's list, TIME solicited nominations from TIME editors and correspondents around the world, and through an online application process, paying special attention to growing fields—such as health care and AI. TIME then evaluated each contender on a number of key factors, including originality, efficacy, ambition, and impact.

WHOOP 5.0 and MG are available to purchase now on WHOOP.com. See the full list of TIME’s Best Inventions 2025 here: time.com/collections/best-inventions-2025/.

About WHOOP

WHOOP, the human performance company, empowers people to unlock their potential and live longer, healthier lives. The WHOOP membership delivers world-class wearable technology, personalized coaching, and actionable insights across recovery, sleep, training, and health. WHOOP wearable devices, including WHOOP 5.0 and WHOOP MG, feature groundbreaking innovations such as cardiovascular health screening (including an FDA-cleared ECG), Healthspan to measure Pace of Aging and WHOOP Age, and the first-of-its-kind wearable Blood Pressure Insights.

Founded in 2012 and headquartered in Boston, WHOOP has raised more than $400 million in venture capital and ships to 56 markets worldwide. The WHOOP app is available in English, French, German, Italian, and Spanish. WHOOP is sold through leading retailers including Amazon in the U.S., U.K., and Australia, and the GCC; Best Buy and Dick’s Sporting Goods in the U.S., Flipkart in India, and Virgin Megastore and Noon in the GCC.

To learn more or start a one-month free trial, visit whoop.com and connect with WHOOP on Instagram, X, Facebook, LinkedIn, and YouTube.

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CONTACT: Melissa Whitworth

Jack Taylor PR

[email protected]

KEYWORD: MASSACHUSETTS UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: DATA MANAGEMENT CONSUMER ELECTRONICS TECHNOLOGY HEALTH GENERAL HEALTH WEARABLES/MOBILE TECHNOLOGY HEALTH TECHNOLOGY ARTIFICIAL INTELLIGENCE FITNESS & NUTRITION MOBILE/WIRELESS HARDWARE

SOURCE: WHOOP

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PUB: 10/09/2025 11:00 AM/DISC: 10/09/2025 10:59 AM

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