Puptqe Named Pet Retailer of the Year in 2025 Pet Innovation Awards

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TEMECULA, Calif.--(BUSINESS WIRE)--Sep 11, 2025--

Puptqe, the community-driven dog boutique known for redefining the pet retail experience, has been named Pet Retailer of the Year in the 2025 Pet Innovation Awards. The annual program, hosted by PetInnovationAwards.com, recognizes the most outstanding companies, services, and products in the pet industry.

Founded with a mission to celebrate the special bond between dogs and their humans, Puptqe has built a reputation for going beyond traditional pet retail. From its personalized hospitality to its exclusive PupPass+ membership program, the boutique has welcomed more than 700 members, creating a vibrant, engaged community where every dog (and human) feels seen, remembered, and celebrated.

“From day one, we wanted Puptqe to feel like more than a store,” said Courtney Honda , founder of Puptqe. “It’s a place where customers become friends, and every dog’s name is remembered. Winning Pet Retailer of the Year reflects the deep connection we’ve built with our community and to the standard of hospitality we bring to every guest.”

At the heart of Puptqe’s story is Champ, the company’s Chief Paw Officer. After flatlining in the hospital and being revived, Champ’s battle with Addison’s disease inspired Puptqe’s holistic approach to wellness and hospitality, training every team member to deliver world-class service with thoughtful, personalized care.

“It’s all about the experience,” added Slava Borisov , co-founder of Puptqe. “From the photobooth and the world’s first pup bar’s rotating menu, to DIY stations and special events, every detail is thoughtfully crafted to make every moment unforgettable.”

Looking ahead, Puptqe plans to expand its unique experiential retail concept through franchising, with its first opportunities becoming available in Q4 2025.

About Puptqe

Puptqe was created to celebrate the special bond between dogs and their humans. Inspired by its Chief Paw Officer, Champ, the boutique offers more than premium products; it offers an experience rooted in hospitality, community, and personalized care. Since opening, Puptqe has welcomed more than 700 PupPass+ members, hosted countless events, and built a space where every visitor feels at home. With a vision to expand nationally through franchising in 2025, Puptqe continues to lead the way in reimagining what pet retail can be. For more information, visit www.puptqe.com.

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Courtney Honda, [email protected]

KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA

INDUSTRY KEYWORD: PROFESSIONAL SERVICES RETAIL CONSUMER SMALL BUSINESS SPECIALTY PETS

SOURCE: Puptqe

Copyright Business Wire 2025.

PUB: 09/11/2025 01:00 PM/DISC: 09/11/2025 12:59 PM

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