Plunge Announces Biggest Sale In Company History for 2025 Holiday Season

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ROSEVILLE, Calif.--(BUSINESS WIRE)--Nov 3, 2025--

Plunge, the leader in at-home cold and heat therapy, today announced the largest sale in its history for the 2025 holiday shopping season—offering customers the most accessible opportunity yet to invest in their physical, mental, and emotional well-being, or to gift transformative wellness that lasts for years to come.

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The Plunge Black Friday Sale runs Monday, November 3 through Wednesday, December 10, ending with Plunge’s receive-by-Christmas shipping cutoff. Customers are encouraged to shop early to secure preferred models and delivery timelines, as inventory is limited and expected to sell out.

Plunge Black Friday Offers:

• 25% off all Cold Plunges – up to $3,000 in savings
• 20% off all Saunas – up to $4,500 in savings
• 50% off Plunge Protect (3-year extended warranty)
• $1,000 off Professional Sauna Assembly

Max Bundle Savings: Save up to $7,500 when pairing a cold plunge and sauna for the ultimate contrast therapy experience.

Shoppers can also access 0% APR financing for up to 3 years beginning Thanksgiving Week, making it easier than ever to bring home the cold plunge or sauna of their dreams—whether investing in themselves or gifting to someone they love.

Notably, this marks the first time Plunge has offered the All-In —which recently debuted its Gen 2 model —for under $7,500, and any Plunge Sauna for under $10,000. Both Plunge cold plunges and saunas are powered by the Plunge App, the App Store’s top contrast therapy tracker, providing remote temperature control and scheduling, comprehensive session tracking, progress visualization, and access to expert guides and challenges.

With limited supply and the deepest discounts ever offered, this is the moment for anyone who’s been waiting to take the plunge.

All products are available exclusively at Plunge.com.

About Plunge

Plunge is the leading at-home cold plunge and sauna company. Plunge’s flagship All-In cold plunge circulates crystal clear, 37° water on demand with smartphone-controlled temperature and session tracking, empowering users to experience the incredible benefits of cold water immersion. The Plunge Sauna creates a full contrast therapy experience offering benefits including improved blood circulation and reduced inflammation. Plunge is dedicated to helping people build mental and physical resilience through cold water immersion, continuing to lead the way in providing innovative solutions that make the transformative power of contrast therapy accessible to wellness enthusiasts everywhere.

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CONTACT: Will McClaran

Jack Taylor PR

[email protected]

KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA

INDUSTRY KEYWORD: HEALTH RETAIL FITNESS & NUTRITION DEPARTMENT STORES SPECIALTY

SOURCE: Plunge

Copyright Business Wire 2025.

PUB: 11/03/2025 03:00 PM/DISC: 11/03/2025 03:00 PM

http://www.businesswire.com/news/home/20251103393213/en