New York Life Unifies Global Asset Management Platform Under New York Life Investment Management Brand

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NEW YORK--(BUSINESS WIRE)--Feb 25, 2026--

New York Life today announced the launch of New York Life Investment Management as the unified global brand that brings together the full strength of its asset management businesses across public and private markets. With $807.7 billion in assets under management as of Dec. 31, 2025, the platform represents one of the largest active asset managers in the world.

The brand launch marks a significant milestone in New York Life’s strategy to integrate its global asset management capabilities – which the company announced last September.

“By unifying our asset management businesses under one global brand, we are strengthening our ability to deliver expanded solutions across public and private markets and deepen long-term partnerships with clients navigating increasingly complex markets,” said Craig DeSanto, Chair, President & CEO of New York Life.

New York Life Investment Management brings together leading capabilities in global active fixed income and private markets while preserving the specialized expertise and autonomy of its affiliated investment managers. The firm operates with a long-term orientation grounded in disciplined risk management and enduring client relationships. This unified platform brings those shared principles together across New York Life’s global asset management businesses, strengthening how the firm serves clients in public and private markets.

“Our global brand reflects the strength and scale of our platform across public and private markets, making the full breadth of our capabilities more visible and accessible to clients navigating the next era of investing,” said Naïm Abou-Jaoudé, CEO, New York Life Investment Management. “With the support of New York Life, we are continuing to expand the breadth of our offerings, guided by disciplined active management, long-term partnerships, and the enduring values of our firm.”

To support the global launch, the firm will introduce a new advertising campaign centered on the message: “Built on stability. Designed for what is next.” The campaign is one of several investments being made alongside initiatives to enhance distribution, expand product development, advance innovation and deepen client relationships.

New York Life Investment Management is among the top 30 largest asset managers globally, with leading positions in both global active fixed income (top 25 globally) and private markets (top 15 globally). i

ABOUT NEW YORK LIFE

New York Life Insurance Company, a Fortune 100 company founded in 1845, is the largest ii mutual life insurance company in the United States and one of the largest life insurers in the world. Headquartered in New York City, New York Life's family of companies offers life insurance and other solutions. New York Life has the highest financial strength ratings currently awarded to any U.S. life insurer from all four of the major credit rating agencies. iii

ABOUT NEW YORK LIFE INVESTMENT MANAGEMENT

With approximately $807.7 billion iv in assets under management as of Dec. 31, 2025, New York Life Investment Management is a Pensions & Investments' Top 30 Largest Money Manager v and one of the largest active asset managers globally, with leading positions across both public and private markets. Comprised of the affiliated global asset management businesses of New York Life Insurance Company, New York Life Investment Management is committed to achieving enduring financial outcomes and building long-term partnerships across market cycles and generations. Our specialized, independent investment teams bring disciplined active management and deep expertise to help clients navigate the next era of investing.

“New York Life Investment Management” is the brand name and service mark used to represent a group of affiliated investment advisers of New York Life Insurance Company, including New York Life Investment Management LLC, a registered investment adviser.

Investment products are not guaranteed, are not obligations of, or backed by, New York Life Insurance Company. References to the financial strength or credit ratings of New York Life Insurance Company apply solely to its insurance and annuity products.

New York Life Insurance Company (“New York Life”) or its affiliates may invest in certain strategies or vehicles managed by its affiliated investment advisers. Such investments do not occur in all strategies or products, and the amount, timing, and terms of any New York Life investment may differ from those applicable to clients. The existence of such investments does not imply identical investment terms, allocation priority, risk exposure, or investment outcomes. New York Life does not guarantee the performance of any strategy or client investment. All investments involve risk, including the possible loss of principal.

i As of Dec. 31, 2025, global active public fixed income assets and private markets (alternatives) assets were evaluated for ranking purposes. The Top 25 global active public fixed income manager rankings are based primarily on data from eVestment, Inc., with certain peer assets derived from company public filings where eVestment data was incomplete or deemed less representative. The Top 15 alternatives asset manager rankings are based on internal analysis of publicly available company filings and materials. In both cases, certain peer assets may reflect different reporting dates due to data availability, and NYLIM assets are as of Dec. 31, 2025. Where necessary for alternatives, figures were aggregated from disclosed business segments or converted to U.S. dollars using publicly available spot rates as of December 31, 2025. Rankings are based solely on reported active public fixed income or alternatives assets under management derived from self-reported and publicly available information, which may not be calculated on a consistent basis across managers. Definitions of “active,” “public,” and “fixed income,” as well as “alternatives,” may differ and affect comparability. Rankings reflect asset size only and do not evaluate performance or imply future results. No compensation was provided, directly or indirectly, to obtain or use these rankings.
ii Based on revenue as reported by "Fortune 500 ranked within Industries, Insurance: Life, Health (Mutual)," Fortune magazine, 9/30/2025. For methodology, please see https://fortune.com/company/new-york-life-insurance/
iii Individual independent rating agency commentary as of Oct. 28,2025: A.M. Best (A++), Fitch (AAA), Moody's Investors Service (Aa1), Standard & Poor's (AA+).
iv Assets under management (AUM) includes assets of the investment advisers that make up “New York Life Investment Management” as of Dec. 31, 2025. AUM includes certain assets, such as non-discretionary AUM, external fund selection, and overlay services, including ESG screening services, advisory consulting services, white labeling services, and model portfolio delivery services, that are not necessarily considered Regulatory Assets Under Management according to the SEC’s Form ADV. AUM is reported in USD. AUM not denominated in USD is converted at the spot rate as of Dec. 31, 2025. The total AUM figure of “New York Life Investment Management” is less than the sum of the AUM of each affiliated investment adviser in the group because it does not count AUM where the same assets can be counted by more than one affiliated investment adviser.
v New York Life Investment Management ranked 28th largest institutional investment manager in Pensions & Investments' Largest Money Managers 2025 published June 2025, based on worldwide institutional AUM as of Dec. 31, 2024. No direct or indirect compensation was paid for the creation and distribution of this ranking.

View source version on businesswire.com:https://www.businesswire.com/news/home/20260225246185/en/

CONTACT: Sara Guenoun

New York Life

(212) 576-4757

[email protected]

KEYWORD: NEW YORK UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: ASSET MANAGEMENT PROFESSIONAL SERVICES INSURANCE FINANCE

SOURCE: New York Life Insurance Company

Copyright Business Wire 2026.

PUB: 02/25/2026 05:13 PM/DISC: 02/25/2026 05:13 PM

http://www.businesswire.com/news/home/20260225246185/en

 

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