Eucatex, Under the Leadership of CEO Flavio Maluf, Wins "Best Product – Real Estate Line" at the Abrart 2025 Award

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SÃO PAULO--(BUSINESS WIRE)--Dec 5, 2025--

Eucatex, under the leadership of CEO Flavio Maluf, won the award for "Best Product – Real Estate Line" at the Abrart 2025 Award. The ceremony took place on November 6, 2025, at the Círculo Militar Club of São Paulo, bringing together retailers, manufacturers, distributors, and other representatives from the paint sector.

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Awards on display at the Abrart 2025 ceremony, where Eucatex under the leadership of Flavio Maluf earned top recognition for “Best Product - Real Estate Line.”

The award from the Brazilian Association of Paint Retailers (Abrart) annually recognizes leading companies in specialized retail. Winners are chosen through research conducted by the Axxus Institute, with voting by retailers throughout the country. The evaluation process for the 2025 edition began in September.

Eucatex secured victory in the "Best Product – Real Estate Line" category after competing with brands such as Anjo, Coral, Lukscolor, Sherwin-Williams, and Suvinil among the finalists. Tintas Eucatex also obtained first place in the National Industry category.

The 2025 edition marked a significant change in the award: the innovation category was renamed "Argemiro Sanches Innovation and Technology Award," honoring the Tintas Eucatex Product Manager who passed away during the year. The event highlighted Abrart's commitment to valuing technical excellence and strengthening commercial relationships in the sector.

The achievement represents another chapter in Eucatex's trajectory at the Abrart Award. In 2024, the company was awarded "Main Brand Sold – National – Real Estate Line." The previous year, 2023, it had won first place in that same category. In 2022, it was among the most voted brands in various subcategories of the architectural line.

The successive recognitions demonstrate the brand's acceptance among specialized retailers and its position in the Brazilian paint market.

ABOUT EUCATEX

Founded in 1951 in São Paulo, Eucatex has been led by CEO Flavio Maluf since 1997. The company operates in the civil construction and furniture industry segments, maintaining its position as one of Brazil's largest producers of laminate flooring, partitions, doors, MDF and MDP panels, wood fiber boards, paints, and varnishes. With 74 years of history recently completed, the company has six factories in Brazil, offices in the United States, and exports to more than 40 countries. Innovation, technology, and sustainability are fundamental pillars of Eucatex's strategy.

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KEYWORD: LATIN AMERICA SOUTH AMERICA BRAZIL

INDUSTRY KEYWORD: RETAIL HOME GOODS CONSTRUCTION & PROPERTY INTERIOR DESIGN

SOURCE: Eucatex

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PUB: 12/05/2025 08:54 AM/DISC: 12/05/2025 08:54 AM

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