Enterra Solutions Earns Numerous Best-in-Class Category Distinctions for the Fourth Consecutive Year In Promotion Optimization Institute’s 2025 Consumer Goods Vendor Panorama

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PRINCETON, N.J.--(BUSINESS WIRE)--Oct 1, 2025--

Enterra Solutions, the pioneer and undisputed leader in enterprise optimization and decision-making solutions, today announced it has earned multiple Best-in-Class (BIC) category distinctions in the Promotion Optimization Institute 's (POI) 2025 Consumer Goods Enterprise Planning (EPx) and Retail Execution Vendor Panorama. This achievement marks Enterra's fourth consecutive year of multiple POI awards, establishing an unmatched track record of sustained excellence that underscores the company's continued leadership in innovation, autonomous decision science, and cross-enterprise optimization capabilities.

"We are thrilled and grateful to POI for recognizing our continued innovation for the fourth consecutive year," said Stephen DeAngelis, CEO of Enterra Solutions. "This sustained recognition spanning from 2022 through 2025 validates our unwavering commitment to pioneering the next generation of enterprise autonomous computing. Our consistent excellence across multiple POI awards demonstrates that the Enterra System of Intelligence® isn't just innovative—it's setting the industry standard year after year."

A Legacy of Sustained Excellence: Four Years of Market Leadership

Enterra's remarkable POI recognition journey showcases consistent innovation and market leadership:

• 2025: 9 Best-in-Class distinctions across breakthrough AI and System of Intelligence categories
• 2024: 7 Best-in-Class awards, including sole recognition in AI System of Intelligence – Autonomous Value Chain Optimization
• 2023: 7 Best-in-Class awards, including sole recognition in System of Intelligence and Strategic War Gaming categories
• 2022: 5 Best-in-Class awards, including Strategic War-Gaming and RGM Suite recognition

This four-year trajectory of sustained excellence, encompassing over 25 total awards, positions Enterra as the most consistently recognized solution provider in POI's prestigious vendor evaluation program.

2025 Recognition: Continuing the Innovation Leadership

Each year, POI recognizes solution vendors that achieve excellence in the fields of end-to-end enterprise planning, analytics, modeling, and growth management. Enterra, the proven leader in autonomous enterprise-class optimization and decision-making software, earned Best-In-Class category distinctions in multiple areas, including:

System of Intelligence – Full Value Chain Optimization with New Frontier AI + Modeling

The Enterra System of Intelligence® (ESOI) represents the industry's most advanced autonomous decision science platform, delivering breakthrough mathematical analytics with AI-directed optimization across the entire enterprise value chain. Enterra is the sole winner and peerless in these capabilities. Building on three consecutive years of System of Intelligence recognition, this platform autonomously performs end-to-end optimization, planning, and decision-making at scale while demonstrating human-like intelligence and reasoning. This cross-enterprise capability breaks down traditional business silos, unlocking previously untapped value and enhancing marketplace agility.

Artificial Intelligence/Machine Learning

Enterra's Multi-Modal AI platform sets the industry standard by uniquely combining Generative AI with Symbolic AI and mathematical optimization. The platform autonomously generates constraints from all relevant data sources and delivers sophisticated nonlinear optimization with natural language explanations. POI recognizes that Enterra's approach enables true autonomous business processing, rather than simply providing tactical assistance, by delivering prescriptive and anticipatory analytics with unprecedented transparency and accountability.

Generative AI/Chatbot Assistant/Agentic AI

Enterra's enhanced Multi-Modal AI platform leverages advanced generative capabilities while maintaining the mathematical rigor required for enterprise-grade decision making. The platform serves as the epicenter of all interconnected business applications within the ESOI, providing natural language insights and autonomous recommendations that business users can understand and act upon with confidence. While peer tech is focused on tactical promotion and pricing assistants, Enterra is focused on end-to-end efficiency and strategic outperformance across all RGM pillars and supply chain levers.

User Experience/User Interface (UX/UI)

Enterra's next-generation UX/UI, enabled by Enterra’s Intelligent Agent named Aila ®, represents a breakthrough in making sophisticated autonomous decision science accessible to business users across all organizational levels. The UX/UI intuitive design transforms complex mathematical optimization and AI-driven insights into clear, actionable visualizations and natural language explanations that business leaders can understand and trust. This human-centered design approach, centered around Aila, eliminates the traditional barrier between advanced analytics capabilities and practical business application, enabling users to interact conversationally with the system, visualize multi-dimensional optimization scenarios, and confidently execute autonomous recommendations.

Consumer Data & Insights Utilization

The ESOI autonomously leverages consumer behavior data in its modeling and optimization processes, enabling real-time adaptation to changing market conditions and consumer preferences. The system continuously monitors consumer signals and automatically adjusts strategies to maximize business outcomes while maintaining alignment with market dynamics.

Enterprise Planning IBP/S&OP Capabilities

With Enterra, integrated business planning occurs autonomously through the ESOI's cross-functional optimization capabilities. This breakthrough approach eliminates traditional planning silos by enabling collaborative, real-time optimization across sales, demand, supply chain, and financial planning processes. POI notes that Enterra's ability to democratize access to advanced analytics while maintaining enterprise-grade sophistication represents a significant market advancement.

Industry Leadership Validated by Sustained Recognition

POI evaluated 18 vendors across thirty-four EPx and RetX functionalities to determine its 2025 Vendor Panorama category distinction winners. The evaluation particularly emphasized emerging capabilities in autonomous decision-making, cross-enterprise optimization, and advanced AI integration—areas where Enterra's four-year track record of System of Intelligence leadership demonstrates clear and sustained market differentiation.

"This fourth consecutive year of recognition isn't just about our current achievements—it's validation of our consistent ability to stay ahead of market needs and continuously innovate," added DeAngelis. "While others are just beginning to explore automated capabilities, we've been delivering proven autonomous system-driven results for our clients year after year through uncertain market conditions, as evidenced by this unprecedented track record of POI recognition.

About POI and Vendor Panorama Significance

The POI Enterprise Planning and Retail Execution Vendor Panorama represents the industry's most rigorous evaluation of enterprise planning and optimization solutions. Recognition across four consecutive years demonstrates not only current capability but also sustained innovation leadership and market adaptation.

Access Information:

• To learn more about how Enterra is helping turn businesses into Autonomous Intelligent Enterprises, click here
• To access the full POI 2025 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama report, join POI as a member. See membership details here. Reach out to Joanie Malin, [email protected] for more information and questions regarding POI Membership.

About Enterra Solutions

Enterra Solutions is introducing the world's top brands and market leaders to true enterprise intelligence. Powered by our groundbreaking Enterra Autonomous Decision Science Platform, we deliver enterprise-wide optimization and decision-making to help businesses achieve their most complex goals with unprecedented speed, accuracy, and autonomy. We provide real human insights through advanced AI to facilitate smarter, faster market moves, turning unknowns into opportunities for sustainable growth and competitive advantage.

Our unique System of Intelligence® approach—recognized by POI for four consecutive years—enables continuous learning and adaptation, maximizing business potential through autonomous enterprise optimization. With over 25 POI awards spanning 2022-2025, Enterra has established itself as the most consistently recognized leader in autonomous enterprise optimization and decision-making solutions.

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CONTACT: Sami McCabe, CMO Enterra Solutions

[email protected]

KEYWORD: NEW JERSEY UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: PROFESSIONAL SERVICES BUSINESS DATA ANALYTICS TECHNOLOGY SOFTWARE CONSULTING ARTIFICIAL INTELLIGENCE

SOURCE: Enterra Solutions

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PUB: 10/01/2025 07:15 AM/DISC: 10/01/2025 07:14 AM

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